Welcome to OutThink – a blog for home builder marketing, sales, architecture, and construction executives who are looking to up their game. Create the best homes and optimal experience for buyers shopping online and in your sales centers with insights from Outhouse staff, digital marketing experts, sales gurus, designers, architects and engineers. Push the boundaries with OutThink.
- Crafting Great OKRs Part TwoIn our previous post, we discussed the characteristics and tips for creating effective OKRs. Now, it’s time to dive into the actual process of crafting OKRs that can drive your business forward. This post will guide you through each step, from creating and refining OKRs to aligning them across your… Read more: Crafting Great OKRs Part Two
- Let’s Get Moving! Election Results, the Dow is up, and What’s Next for Production Homebuilding?Introduction Hello! I’m Bill Gelbaugh, one of the Partners here at Outhouse, LLC. This morning, as I wrapped up our Sales and Finance meetings, one message came through loud and clear: It’s time to move forward! The election is behind us, the Dow is up, and there’s a sense of… Read more: Let’s Get Moving! Election Results, the Dow is up, and What’s Next for Production Homebuilding?
- Crafting Great OKRs Part OnePart 3 of our Unlocking Outhouse’s Potential with OKRs series In our journey so far, we’ve explored why OKRs are valuable and how to prepare your organization for this powerful framework. Now, it’s time to roll up our sleeves and dive into the art of crafting OKRs that truly drive… Read more: Crafting Great OKRs Part One
- Nurturing Emotional Motivators in Homebuyer EngagementHuman emotions are a powerful force, especially when it comes to purchasing a home. While homebuyers may believe their decisions are primarily driven by logic, the truth is, how they feel plays a significant—often subconscious—role. And in today’s digital-first world, that emotional connection begins long before the first in-person meeting;… Read more: Nurturing Emotional Motivators in Homebuyer Engagement
- Unlocking Outhouse’s Potential with OKRs 2. Preparing for the OKR Journey In our first post, we explored why your company might want to adopt OKRs. Now, as we move forward, it’s time to focus on preparation. Just like building a home, laying a solid foundation is crucial before you start raising the walls. The same… Read more: Unlocking Outhouse’s Potential with OKRs
- Unlocking Outhouse’s Potential with OKRs Prologue A few years ago, I found myself at a crossroads. As a partner at Outhouse, I had always prided myself on being a hands-on leader who could inspire creativity and innovation. But despite our successes, I started to feel like we were missing something—a clear, cohesive strategy that could… Read more: Unlocking Outhouse’s Potential with OKRs